Tricon - Travel Frame (IMC-F102T)

Objective: An on-line travel service wanted to promote the launch their new cruise line service.

Strategy: The company chose the IMC-F102T Tricon travel frame. This frame tied in well with the airplane and hotel services they already offered. This frame is a natural fit. They give it out to their suppliers and to any customer that does more than 20 bookings a year with them.

Result: The company was pleased with the comments they received from recipients and plan on incorporating IMC’s new cruise line specific items for upcoming promotions.