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Custom Luggage Tag Case History
Objective: End user, Train Station,
wanted to promote their new "Coast Starlight" train service
schedule and routes.
Execution: The distributor presented
a custom, cut-out luggage tag to be used as a gift. The
brushed aluminum tag featured a cut-out of the logo shape
allowing the logo to show through from the name card inside.
The tags were placed on each pillow in the sleeper cars
for the passengers using that service.
Results: Train Station was so pleased
with the tags they changed their corporate logo to match it.
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