|
Custom Key Tag Case History
Objective: Microsoft wanted an
elegant item to give as a gift to attendees of their Tech
Ed Conference at a trade show.
Execution: A distributor presented
a digital spec sample of a custom key tag created on computer
by IMC's graphics department. The design featured one tag
custom molded with the Microsoft logo and the second oval
tag that had the name of the conference that they were attending.
Results: Microsoft was so impressed
with the virtual paper sample, they placed an order for
the custom key tags.
|
